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UNO Tapped to Handle Spanish Twitter Handle for Mom’s Clean Air Force
April 26, 2012

DC-Area Translation Company Chosen for Its Expertise in Multilingual Social Media

LEESBURG, VA – April 30, 2012 –  Recognized as a leader in multilingual outreach and the growing business of multilingual social media, UNO Translations and Interpretations (UNO) garnered a new client today with Mom’s Clean Air Force, a non-partisan, activist non-profit dedicated to protecting and advancing clean air policies.

“I met Brigitta several years ago when we were both on the Marketing Committee for the International Children’s Festival, and have watched her business grow to become one of the region’s leading providers of translation services. When we realized we needed a bilingual strategy for our social media, Brigitta is the only one I thought to call,” said George Bounacos, from Silver Beacon Marketing, who works with Mom’s Clean Air Force on the project.

The English handle for Mom’s Twitter account is @MomsCAF so the fitting Spanish handle will be @MadresCAF. The UNO bilingual social media team will translate tweets and consult on Mom’s social media strategy to its Spanish speaking audiences.

“Despite what people may think, marketing language can never be a strict word-for-word translation. This type of writing is very informal and creative. It must be thought through carefully, with professionally trained translators.” says Toruño. ‘My team has the added benefit of experience building multicultural marketing campaigns, so Mom’s will get the benefit of both services and we’re really pleased to provide this service for such an important cause.”

About Brigitta Toruño

Brigitta Toruño, CEO and Founder of UNO Translations and Communications, LLC (UNO) launched the company in 1998 after more than a decade of work in the corporate world. Before UNO, she was the Hispanic Communications Manager of Fannie Mae, a Fortune 500 financial corporation. She worked to develop a Spanish-English Glossary of Mortgage Terms that was a first in the financial industry. She gained valuable experience managing the translation process at Fannie Mae. Prior to joining Fannie Mae in 1993, Brigitta worked in the Marketing Communications department at Freddie Mac, also a Fortune 500 financial corporation.

About UNO Translations and Communications, LLC

UNO is one of very few DC-Area companies to offer translation services for more than 100 languages, and consulting in international business issues. UNO is a woman, minority-owned company, graduate of the SBA Section 8(a) program, a Maryland Department of Transportation (MDOT) Minority Business Enterprise (MBE) certified company, a State of Virginia SWAM certified company, and a Virginia Minority Supplier Development certified company. UNO was recognized with Honorable Mention in the 2011 Enterprising Women of the Year Awards and received the SBA District Director’s Choice Award in 2004 and Brigitta received the Business Woman of the Year in 2003 by the Loudoun County Commission on Women.

About Moms Clean Air Force

Moms Clean Air Force is a coalition of mothers fighting for clean air including Blythe Danner, Laila Ali, and Jessica Capshaw, and partner groups such as Healthy Child, Healthy World, Asthma Moms, Latism (Latinos in Social Media), Alliance of Nurses for a Healthy Environment (ANHE), Care2, BlogHer, Clever Girls Collective, and Me and My 1000 Girlfriends. You can find Moms Clean Air Force at http://www.momscleanairforce.org/

 

CONTACT: Samantha Villegas, APR
571-577-7477; samantha@savipr.com

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